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Media Coverage

Highlighting SRP Innovations in High‑Performance Cooling
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Featured Videos

Articles & Publications

Webinars & Podcasts

Shock Therapy Live | Steele Racing Products

In this special episode of Shock Therapy LIVE, SRP's Andy Wagoner breaks down the advantages of brushless fan technology, including soft-start control, reduced amp spikes, and programmable cooling logic. The live demo compares SRP's brushless fans to stock brushed fans, showing lower current draw, smarter speed control, and over 20% more airflow—ideal for both race builds and trail UTVs.

SRP Brushless Fans + Lingenfelter PWM Controller Test

This independent test was created and shared by an SRP customer. We appreciate their support and honest feedback demonstrating the performance of our brushless fan with the Lingenfelter VSFM-002 PWM controller.

This bench test demonstrates how SRP's 10" brushless fan operates with the Lingenfelter VSFM-002 PWM controller using a GM coolant temperature sensor. The fan smoothly ramps from 140°F to full speed at 180°F, thanks to our built-in soft-start logic. The video also shows the fail-safe override mode and compatibility with standard GM senders.

Sarah-N-Tuned Features SRP Brushless Fans on V8-Swapped Celica

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In "Who Knew This Even Existed??", Sarah showcases her custom 1974 RA21 Toyota Celica ST running a 2UZ-FE V8 swap—and highlights our custom brushless cooling fans that solved her tight-fit, high-amp draw issue. The segment explores real-world fitment, wiring tips, and why SRP’s cooling solutions outperform traditional fan options in high-demand swaps like this.

UTV Action: SRP Driver Intercooler Spotlight

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Steele Racing Products unveils the groundbreaking Driver Intercooler — the first high-performance fresh‑air system designed specifically for racing helmets. This plug‑and‑play solution features a variable‑speed, solid‑state cooling fan with built‑in overload protection and custom heat sinks, delivering race-grade airflow that's engineered for serious performance .

SRP Featured in the Jesse James x Line-X SEMA Build

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We were proud to be part of Jesse James’ legendary 1957 Chevy Cameo Baja race truck, built for the Line-X booth at the SEMA Show. This retro-inspired desert build blended hand-crafted fabrication with modern race-ready engineering and featured an SRP A/C unit for thermal management—selected by James for its proven performance under extreme Baja conditions. Surrounded by top-tier components from brands like King Shocks, Holley, Baja Designs, and Toyo Tires, our system played a key role in a build that showcased both classic style and cutting-edge durability.

Driving Line Highlights SRP’s Gen4 Brake & Tire Blower

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Steele Racing Products unveils the groundbreaking Driver Intercooler — the first high-performance fresh‑air system designed specifically for racing helmets. This plug‑and‑play solution features a variable‑speed, solid‑state cooling fan with built‑in overload protection and custom heat sinks, delivering race-grade airflow that's engineered for serious performance .

SRP Featured In Score Journal (April 2020)

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SRP’s advanced fan technology is redefining how racers manage heat. By combining smart brushless motor systems with customizable control logic, our fans adapt to vehicle demands in real time. Featured in SCORE Journal, SRP fans offer proven performance in tight engine compartments and rear-mounted cooling systems—trusted by teams from NASCAR to off-road racing.

SRP Featured In Score Journal (May 2020)

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Originally developed as a special project, the SRP B-52 Portable Space Cooler was designed for small-space climate control in off-road, overlanding, and field environments. Compact and efficient, it showcased SRP’s ability to engineer innovative, low-amp cooling solutions. While no longer in production, it remains a great example of our commitment to performance-driven design.

SRP Featured In Score Journal (March 2021)

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The SRP R2001FS was our original 10-inch brushless fan, engineered in-house to deliver reliable cooling and flexible control options for off-road performance. With features like variable-speed control, PWM compatibility, and OEM fitment, it set the foundation for our current lineup. While this model has since been upgraded, it remains a key milestone in SRP’s brushless fan development.

Building Speed Features SRP’s JetCool Helmet AC

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Building Speed spotlighted SRP’s JetCool helmet cooling system—leveraging thermoelectric (Peltier-effect) technology to provide consistent, refrigerant-free helmet cooling with no moving parts, engineered to handle the demands of NASCAR racing environments.

EPARTRADE Features SRP’s Brushless Fan Systems

Steele Racing Products presented “High‑Performance Brushless Fan Systems – A Competitive Advantage in Modern Autosport Racing” during EPARTRADE’s Race Industry Week. The session, led by Andy Wagoner and Pedro “El P” Perez, highlights how SRP’s brushless fans offer programmable control, efficiency, durability, and intelligent cooling performance for engines, brakes, and driver comfort

EPARTRADE Showcases SRP with BDI Racing & Geiser Performance

In this session titled “Thermal Management Solutions for Off‑Road Racing”, we joined EPARTRADE alongside Geiser Performance and BDI Racing to demonstrate how our brushless fan systems bring race-proven advantages—programmable control, high static pressure, IP68-rated durability, and precise airflow management. These systems are engineered to keep belts, clutches, radiators, and helmets cool under extreme off-road conditions, helping racers maximize performance and reliability

EPARTRADE Highlights SRP’s Next‑Gen Brushless Fan Systems

In EPARTRADE’s 2021 session titled Product Developments & Unique Applied Technologies with Brushless Systems during Race Industry Week, we joined EPARTRADE and presenter Brad Gillie to highlight our latest brushless fan systems. The webinar demonstrated how our programmable, low-amp, IP68-rated brushless fans enhance performance across motorsports, industrial, and aerospace applications—showing real-world case studies and previewing next-gen innovations.